Tag Archives: featured

Move your product sales online with an ecommerce website

Need to change your business to sell your products online? Wanting customers to be able to order your products and have them delivered without tying up your staff on the phone?

You need an ecommerce website. Standard, proven software can be used to set up your entire product line to be sold and shipped online within days. Collect orders, accept payment, calculate shipping automatically and smoothly.

Need to arrange for ads to draw customers to your new way of working? Is it time to build an email newsletter system to keep customers informed and in touch remotely? I can help with that too.

Contact Sophia Kelly at Tailored Tech to discuss your needs and goals at 604-813-7674/


Website Design and Optimization with Business Analysis

Technology Tailoring website designs are characterized by their practical, effective designs, that take into account your audience and business needs.

Business Analysis = your website does what it is supposed to, period.

Sophia Kelly combines knowledge and experience with knowing what questions to ask to uncover your customers needs as well as your organizational priorities. Then we make sure every page of your website is part of getting those needs and priorities satisfied.

Call 604-813-7674 to get started. 

Easy To Maintain, But You Don’t Have To

These sites are quick and easy to keep up to date, allowing you to add information yourself if you wish.  You can create your own text, or contract us to do the writing as well. Maintenance services are also available to make sure your site remains healthy, backed up and well maintained.

Do you want to focus on your core business? 

Let us take it off your hands and complete the work professionally.

Are you a hands-on person?

Get training and support to make your website look and work how you want it to.

Websites Designed to Work Hard

We create websites that realize your goals: increase revenue, and spread information to your target audience. Services range from a tune up to a complete design overhaul. We won’t try to sell you more than you need to get the job done. Design companies that lack business analysis may make a very pretty website – that does not achieve your goals. We want your new site to do more than look pretty. Every change is optimized to meet your business goals: more purchases, calls and emails from qualified customers or donors. Non-profits, if you need to spread key information to target populations, we will make sure your target visitors not only find and use what you provide, but that we can count them for reporting.

Imagine your ideal website

  • Professional looking – Clean, crisp and easy to use.
  • Designed with your marketing or operational goals first – So no tiny grey text your customers can’t read, no matter how pretty it is…
  • Search Engine Optimized – If you build it right, the right people will come.

Imagine it easy…

Continue reading Website Design and Optimization with Business Analysis

Website Malware Prevention, Upgrade, Monitoring and Backup Service

Just as you need to back up data on your computer and protect it from viruses, you need to back up your website’s design and information so that it is not lost in case of problems.

Websites live on web servers that you rent space from, usually on a yearly contract. They are continuously connected to the internet, and so vulnerable to attack from hackers, viruses, or accidents like deleting or messing up content and design.

For an affordable monthly retainer, Sophia Kelly of Tailored Tech will monitor your site to make sure it is up and running, free of malware, software is kept up to date (which protects the site from becoming hacked) and backed up on a regular basis to an off site location. Usually the first to know something is wrong, she takes timely action to restore or protect your site as needed.

The service includes restoring your site from backup as required up to once per month, with additional restores available for a small fee. Other technical services are available as required as well, such as email backup and administration, website design updates, or adding additional features to your site.

You will emailed a report on a quarterly or yearly basis detailing the upgrades and monitoring work performed to keep your site safe.

Our basic service is designed for WordPress websites, including Woocommerce ecommerce sites. Please inquire for other site types, or pricing for several sites at once.

Contact us now to get set up to protect your site and keep your business running smoothly at sophia@goodthingsbetter.com or 604-813-7674 (Vancouver, Canada)

Woocommerce Ecommerce Website Setup and Design

Want or need to sell your physical products or services online? Tailored Tech can help add this ability to your business website.

Tailored Tech sets up, design and maintains ecommerce websites in Vancouver, Canada.

Do you sell products online? Are you already using Woocommerce but need help getting it set up the way you need it? Do you need help optimizing it to do the best job displaying and selling your products?

Do you have a wordpress website for your business but want to expand into selling physical or virtual products or information online?

Tailored Tech can make your site work for you and your business needs.

Call now to get started: 604-813-7674



Things I do for my clients (that aren’t obvious)

The things my clients find most valuable aren’t that easy to put in a business description.

  • Investigate options they are considering with an educated, experienced eye, giving them a neutral evaluation of vendors, technologies or solutions.
  • Discover what they know about their best clients and what makes them happy, and apply that go the given situation for them, making educated targeted recommendations.
  • Save money and time for their business and staff by finding efficiencies and easier ways of doing things.
  • Find out from their staff the honest truth about what practices are actually working, actually used and actually found valuable. Similarly finding out who the key staff are to make sure a project is successful and what they need to support them.
  • Help them prioritize their wants and needs based on their most important goals.
  • Enable them to let go of ongoing worry about important projects or sales tools by taking it off their hands, performing it competently and demonstrating success.
  • Enable non-profits to focus on serving their constituencies, by looking after planning and collecting evaluation data and writing to-the-point reports to demonstrate value to funders.

I offer a free initial consultation. Call 604-813-7674 to get started.

Fix Your Website, Database or other IT System

Many of my clients come to me with a website  or other system that meets most of their needs but is missing something they want.  Did you buy a new website, database or software system and then realize it needs some changes to fit your needs? Or find you don’t have the capacity to learn how to use it or set it up?

I love tailoring existing systems and sites to fit you better. Let’s talk about what you want and need and let me save you work and make the most of your investment.

Considering spending a bunch of money on a new website, email system or file storage system? Let me look over the options for you and advise you on what will fit your people and needs best, for the right price. With 20 years of experience, I can help prevent wasted money and effort that comes from the wrong choice or implementation.

Common things people ask me to add to their sites:

  • Search engine optimization
  • Online donations or membership renewals
  • Adding calls to action to  help clients do what you want them to do with the site.
  • Reworking site design to fix issues you’ve discovered when using it
  • Solving that setup issue or change you just couldn’t figure out how to do and couldn’t find in the manual
  • Providing training or documentation for staff on the new system, specific to your business.

Tailored Tech Values

I have been helping non-profit and entrepreneur clients do good things better since the mid 1990s. I am experienced and practical, and enjoy getting useful things done.
These are the values I have worked by in over 20 years of business.

-Sophia Kelly, owner, Tailored Tech

  1. Know your client and their workers – what they need, what their problems are from their perspective. Find out how they think, what their learning style is, how they process and interact with information, so you can communicate most effectively with them.
  2. Be interested in how they do things now and why. Find out what works and what doesn’t, and why the client thinks that is so.
  3. Build trust. Listen. Own your mistakes if you make them and resolve them immediately. Under-promise and over-deliver. Demonstrate that you have done all this.
  4. Be paid fairly for your work. Document and sign off. Be retained and then deliver. Hold the client responsible for their part but take the rest off their hands and make it all better.
  5. Be compassionate. Be honest. Be direct and frank. Own your expertise and give clear advice.
  6. Make technology less complicated and less scary. Help organizations change in compassionate and helpful ways which are worth the effort.
  7. Recommend the least invasive solution that will work, solve the problem and disrupt the clients workflow the least. Right-sized, appropriate technology is often a better fit than a flashy, radical change.
  8. Listen, synergize information you receive from the client and pull in other information to find a solution that fits.
  9. Solve problems. Think about marketing and design impact from the perspective of the clients customers and stakeholders. Shape everything to meet the goal along the way.
  10. Write clearly. Explain things well. Plan for being able to measure results easily and effectively.
  11. Work should not feel like a bureaucracy. Keep your eyes on actually making a difference and helping people in practical ways.
  12. Support strengths. Find the gems and assets that already exist and expand their use and impact. Document existing best practices and expand them.
  13. Help people do good things better.